DDB Mudra has acquired independent digital agency 22feet, bringing the Bangalore-based independent entity into the Omnicom Group..22feet will be merged with DDB Mudra’s existing digital unit Tribal Worldwide India, reports ET..MMB Legal acted for 22feet with a team led by Partner Mahesh Madan Bhat along with Vishak Abraham and Aparna Nair..AZB & Partners advised DDB Mundra with a team led by Delhi Partner Gautam Saha along with Senior Associate Amrita Patnaik..With key clients including Fastrack, Cafe Coffee Day, Lenovo and Kingfisher, the merged entity (22feet Tribal Worldwide) will continue to operate out of Bangalore, with a 150-strong workforce, according to ET.
DDB Mudra has acquired independent digital agency 22feet, bringing the Bangalore-based independent entity into the Omnicom Group..22feet will be merged with DDB Mudra’s existing digital unit Tribal Worldwide India, reports ET..MMB Legal acted for 22feet with a team led by Partner Mahesh Madan Bhat along with Vishak Abraham and Aparna Nair..AZB & Partners advised DDB Mundra with a team led by Delhi Partner Gautam Saha along with Senior Associate Amrita Patnaik..With key clients including Fastrack, Cafe Coffee Day, Lenovo and Kingfisher, the merged entity (22feet Tribal Worldwide) will continue to operate out of Bangalore, with a 150-strong workforce, according to ET.