Marico Ltd has acquired a 45% stake in Zed Lifestyle Pvt. Ltd, a start up which owns the brand Beardo..Beardo is a men’s grooming brand that sells beard oils, beard waxes, soaps and other grooming products for men’s facial hair..DealMarico acquires 45% stake in BeardoValueConfidentialDeal TypeM&ASectorFMCGLaw FirmsMarico- Krishnamurthy & Co.; Zed Lifestyle- ALMT LegalPartners/HeadsK Law- Krishna Venkat; ALMT Legal- Gaurav Shrawat.Marico was advised by Krishnamurthy & Co. through a team led by Partner Krishna Venkat along with Associate Arjun Menon and Zed Lifestyle was advised by ALMT Legal through a team led by Principal Associate Gaurav Shrawat..“The equity stake shall be acquired over a period of two years, through primary infusion and secondary buyouts,” reported, Livemint.
Marico Ltd has acquired a 45% stake in Zed Lifestyle Pvt. Ltd, a start up which owns the brand Beardo..Beardo is a men’s grooming brand that sells beard oils, beard waxes, soaps and other grooming products for men’s facial hair..DealMarico acquires 45% stake in BeardoValueConfidentialDeal TypeM&ASectorFMCGLaw FirmsMarico- Krishnamurthy & Co.; Zed Lifestyle- ALMT LegalPartners/HeadsK Law- Krishna Venkat; ALMT Legal- Gaurav Shrawat.Marico was advised by Krishnamurthy & Co. through a team led by Partner Krishna Venkat along with Associate Arjun Menon and Zed Lifestyle was advised by ALMT Legal through a team led by Principal Associate Gaurav Shrawat..“The equity stake shall be acquired over a period of two years, through primary infusion and secondary buyouts,” reported, Livemint.
